It’s the end of another busy day. I’m typing in bed as bunny eyes me from the floor. Her fluffy feet move stealthily across the tile. I’ll be going to sleep soon, but wanted to take time to tap out my 500 words for the evening.
I didn’t get everything on my to-do list accomplished today, but I did make some important strides in the future marketing of my writing, editing and coaching services. I signed an agreement for a new business location, updated my website, reordered business cards, and ordered a new decal for the back of my car (see the image above).
I do my own graphic art for the company because I enjoy working with Adobe Illustrator. It’s one of the many ways I get to express my creativity as an entrepreneur. (It also saves me a lot of money.) The logo for my company was inspire by a painting that I did back in 2012. At the time, I did a series of seven paintings, one for each Chakra and I used two intertwined cranes to represent the throat Chakra. Since the company’s mission is “To enrich the personal and professional lives of others through quality communication,” I felt the image and its significance was appropriate.
Like the website says: “Nothing empowers, inspires, or motivates like a well-crafted message, whether it is professional, creative, or academic.” As a writer, I value the co-creative act between the writer and the reader. A great message doesn’t merely hinge on what the writer intends to say. It also depends on how the reader interprets it. When I work as a writing coach, I try to mediate between those two perspectives. I try to help writers see their work through the eyes of a reader.
The same is true with most interpersonal interactions. What we say and do is often subject to the interpretations of those who listen and watch. Sometimes what we intend to convey isn’t what others perceive, so I always try to be kind and patient. I don’t always succeed, but I do my best to remember everyone is seeing things through his or her own lens.
That doesn’t mean that we must always come to a consensus. Sometimes we are just going to disagree, and that’s OK, too. We would have to be brain dead zombies to all agree on everything all the time. We need our differences to challenge each other. Challenge is what makes us grow. That’s why I love what I do. I help others express themselves and their ideas with confidence.
Do you like helping others? What do you do? Why do you find it fulfilling? Tell me about it in the comments below.